Tentpole business model - a game that is the best seller in the market, that boosts funds to promote other games, for example, rockstar games uses the GTA series to fund games like LA Noire and bully.
The hollywood model - GTA is an example of a hollywood model, it uses a number of different departments to design the game, for example paying people in the art department to help design certain scenes.
The indie games- Games that aren't produced by a multi national business, and instead cheaply designed by 1 to a few people that pay the likes of apple or xbox to host there games on there marketplace/app store, these tend to be more arcade type games that couldnt be released on disk due to funding.
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